That Training Guy
Leadership · Teams · Coaching

Helping leaders grow.
Helping teams thrive.
Helping organisations perform.

I help organisations across the North West and UK develop confident leaders, stronger teams and lasting high performance through practical leadership development, team development and coaching.

How I work

Why organisations choose to work with me.

Every organisation is different, but the goal is usually the same: develop people, strengthen teams and create lasting change. Here’s what you can expect when you work with me.

  1. 01

    Practical, not theoretical

    I design everything to be applied immediately, creating real behaviour change rather than good intentions.

  2. 02

    Honest conversations

    No jargon. No generic models. Just practical discussions I use to challenge thinking and move people forward.

  3. 03

    Built around outcomes

    Every programme I build starts with the business challenge you’re trying to solve, not a catalogue of workshops.

What people say

Real feedback from people I have worked with.

His approach is straightforward, no jargon, no theory for the sake of it, just practical advice grounded in real experience. He challenges people in the right way, helps them think clearly, and focuses on what actually works day to day. Our staff have grown in confidence and capability because of it. Really grateful for the opportunity to work with a genuinely amazing person.

Keely Dalfen

MD, The Brick

Adam did a lot of work with our SLT, really getting us to understand our personal and collective strengths, and understanding those has been invaluable. He’s a fab motivator, listener, coach and a super great guy, oh, he can be funny at times too!! If you need to elevate yourself or your team, he’s a go-to.

Jan Duckworth

MD, Cox & Cox

I’ve known Adam and worked with him for many years. He is a true expert in his field and hugely passionate about making a difference to organisational culture. Adam is a true professional, full of integrity, who values the importance of building a workplace where everyone can thrive. I highly recommend Adam as someone to work with.

Jo Wright

Best Selling Author and Co-founder, Coaching Culture

My approach

I understand the challenge first. Then build the right solution.

Whether I’m developing a leadership team, delivering a team experience or coaching an individual, every engagement I run follows the same principle: understand the challenge first, then build the right solution together.

  1. 01

    Discovery

    I get under the skin of the challenge, the context and what success looks like.

  2. 02

    Insight

    I make sense of the people, patterns and dynamics driving performance.

  3. 03

    Development

    I build the right programme, workshop or coaching experience with you.

  4. 04

    Lasting Change

    I embed new behaviours so the shift outlives the intervention.

Built around you

Leadership and team development built around your organisation.

Based in the North West and working with organisations across the UK, I design leadership development, team development and coaching around the challenges your people are actually facing.

That might mean helping new managers step confidently into leadership, developing an established leadership team, using CliftonStrengths to help a team better understand how they work together, or creating a bespoke development experience to tackle a specific performance challenge.

There isn’t a catalogue of courses to choose from. We start with what needs to change, then build the right solution around it.

Questions

Frequently asked questions.

Let’s talk

Let’s start with a conversation.

Every organisation is different. Rather than sell off-the-shelf workshops, I’d rather understand your people, your challenges and what success looks like before recommending the right approach.